Richard Plotnek
Creative Director
Richard brings a trademark positivity to the PLOTT office every single day. He also brings quite a lot of lunch.
Richard combines calmness and friendliness with passion and creativity. He’s an inspirational creative director who cut his teeth working for global brands. His background with big agencies sounds impressive. And it is. But Richard had designs to lead his own team.
So, along with Anna, he created PLOTT. Richard learned from some of the best in the business and uses that training to deliver creativity many other agencies only dream of. Yet, specialising in one sector risks everything looking the same. The same themes, a similar style. That’s not how Richard works, and so it’s not how we work. Richard bucks that trend.
He’s an authentic guy with no artifice. An ethos he weaves into his work. It might be compelling language, curating stock images or directing real, on-location photoshoots. Richard believes authenticity builds connection with your audience.
It’s Richard’s vision that allows PLOTT to deliver beautiful and unique brands and websites day after day, year after year.
I’ve always loved the process. Branding is about people, so understanding what matters to them is essential. And good brand work takes time; it’s crafted. The sketching, refining and shaping is design as problem-solving. You know you’ve got it when everything becomes clearer. Then communication, confidence and growth all get easier.
Richard Plotnek
Creative Director
Favourite Book
I, Robot
Isaac Asimov
Favourite Album
Enter The Wu-Tang
Wu-Tang Clan
Favourite Podcast
A Change of Brand
Blake Howard
Retirement Destination
Tonsai
Thailand